A likely thought when one hears the word "Jeep" is a vehicle used in rough terrain, however, this off-road vehicle actually came about in response to a request from the U.S. Army in 1940. Realizing that a lightweight vehicle that could traverse most terrains, the Army gave specifications for it to America's car manufacturers, requesting a model in just seven weeks. Karl Probst, an engineer, took on the assignment for the Bantam Car Company, providing a hand-built prototype the Army accepted. Originally called the Bantam BRC, the history of the Jeep began.
Because Bantam was bankrupt at the time - Probst worked without salary –the Army gave his design to two other car manufacturers: Willys Overland and Ford. After changes were made to it, contracted with both; they produced close to one million Jeeps in World War Two. Willy's registered the Jeep trademark in 1950. Due to demand, after the war, civilian Jeeps were made.
Jeeps are a staple for most individuals living in rural areas and are favored by companies, especially those transporting heavy equipment in areas still awaiting modern thoroughfares.
To read more about the history of the Jeep, check out our blog.
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